Link Building is one of the most important SEO strategies to attract visitors to your site. Link building should be the core of any online marketing campaign. Once you create a site that you feel visitors are looking for and have written keyword rich content, link building is necessary so other sites and users can find what you have to offer. Furthermore, Google and other search engines are known to trust websites with a high number of quality incoming links counting as ‘votes’ from other websites.

Depending on the business niche, a webmaster may need to obtain hundreds and thousands of links to make their website shoot up to Google’s top spot. This is not an easy job, nor can it be done overnight, however it is manageable. Many of your competitors have 100′s of backlinks (if not 1,000′s) securing their top search engine rankings on these major engines. SEO by the Hour provides link building services that can give you immediate results and help your site catch up with the competition that is already enjoying top position revenues.

Why Link Building?

Not only do you need powerful and thoughtful content, you need links from other sites to prove to the engines that your websites is worth attracting visitors. WHO gives you the links and WHY they give you the links are the keys to a successful link building campaign. To rank well on search engines, you need back links (links that when clicked on lead back to your site). Backlinks are considered votes in the search engine bots’ eyes. Over time, the search engines had to find ways to filter through millions of sites with content relevant to users’ search queries. How do they choose which site should be #1? Most of the time, the #1 site is the site with the most industry related ‘votes’ (backlinks). Other sites must vote for you. This is why link building is extremely important. It’s a popularity contest. Besides having the best content, you need other sites to verify that by linking to your site. Google assumes if website ‘b’ and ‘c’ both have links pointing to website ‘a’, then website ‘a’ must be a reputable site that has other websites finding use in its content. After all, why else would another website/webmaster link to it?

A successful link building campaign depends on two overall factors: the total number of links you have, and more importantly, the quality of each particular link. Hire a link building expert help your website obtain a healthy amount of quality backlinks.